How To Start An Embroidery Business With Basic Essentials & Proven Techniques!

Warning: Too many embroidery business start-ups fail because they didn’t do their homework first. If you’re wanting to successfully start an embroidery business… watch this video NOW!




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Does this sound familiar?

You have been doing embroidery at home and have discovered that you want to start your own embroidery business but you just do not know where to start!  You are tired of the corporate world that you have been stuck in for so long and you want to get out of that trap! Starting your own embroidery business has been a dream of yours for such a long time but you do not know who to turn to, to help get you started!  Maybe you have already started your embroidery business, or are in the process of starting it, but you are not having the success that you were expecting in the area of your embroidery, or pricing or marketing.  If that is the case, you really need to pay attention to what I am about to say!

  • You own an embroidery machine but it is sitting there collecting dust because you are not sure how to even start using it!
  • You have been doing a lot of embroidery projects at home, but your embroidery designs are not sewing out like you expected! A circle looks like an egg!
  • You are not sure what kind of embroidery stabilizer or embroidery backing to use on the different types of garments!
  • Your embroidery machine just ate up a shirt!
  • You see holes in your garments after you finish the embroidery!
  • Your design does not look the same on the moisture wicking or stretchy fabrics!
  • Your shirt is puckered after you finish the embroidery!
  • You have no idea as to what to charge for your embroidery!
  • No one even knows that you do embroidery!  How do you change that?

How Do You Get The Help You Need To Start Your
Own Embroidery Business?

Joyce Jagger profileI am Joyce Jagger, The Embroidery Coach and I am here to help you get your own embroidery business started quickly and make it easier for you so that you can avoid a long learning curve! My passion is to help you improve your embroidery skills so that you can provide higher quality products and increase your embroidery business profits!

As a former owner of a profitable embroidery business I am now in the business of helping you start your own profitable embroidery business or help you take your current embroidery business to a higher level. I have helped many embroidery business owners turn their unprofitable businesses into a business that they could be very proud of.

How Am I Qualified To Teach You How To Start An
Embroidery Business!

Before I get started I want to tell you a little about myself. You may have heard of me or you may know nothing about me and why I am qualified to teach you about How to Start an Embroidery Business!

I have NOT always been a success.  At one point in my business I almost lost it all because of the mistakes that I was making, so I just wanted you to know right from the beginning that whatever you are going through or have been through, I have already been there and done that! With the help of my accountant, I was able to turn it around and create a profitable business!  I know a profitable embroidery business can be created and when you take the right steps it happens much quicker!

Singer zig zag sewing machineOver 30 years ago I started my own embroidery business as a result of a good friend asking me to put a name on some jackets. It was a very frustrating process at the time because I only had a home sewing machine, I had no idea as to how to start a business or even how to embroider, but after struggling through it, I really liked the end result and so did my friend.  After I finished the names on those jackets, I decided that this just might be a good way to bring in some extra cash!  After doing a little investigating I found out that there was no one in our area that was offering this type of service.  That was the beginning of my long career in this wonderful world of embroidery.

Can I Make Money With An Embroidery Business?
Yes YOU Can!

You may be like so many other people that want to start your own embroidery business but in the back of your mind you may be thinking, OK, that worked for her, but what about me?

  • I have never had a business! Will I be able to do this?
  • Can I make money with an embroidery business?
  • Where can I get the help that I will need to get me started?

Starting my own embroidery business was not planned in any way, but when my friend asked me to embroider the names on those jackets, I discovered that I enjoyed it very much!  Can You Make Money In The Embroidery BusinessHe knew that I loved to sew and create gift items so he thought maybe I would be interested in putting names on school jackets.That was the beginning of a very small embroidery business that started in my home, but grew very rapidly. I did no preparation and had no idea how to run a business. I loved what I was doing and it did not seem like work!

I wish I had had someone like myself to help guide me through the ins and outs of starting an embroidery business instead of struggling and finding my own way.  I spent many long nights and stressful days working out all of the processes to  turn my business around to make it profitable.

I now share all of the knowledge and processes to work with brand new embroiderers to get them started on the right path from day one. Many have created very profitable embroidery businesses! I am proud to say that I have spent over a decade helping other embroiderers increase their profits.

An embroidery business can be very lucrative when you have the right systems, approach and tools in place! I am here  to help you create those systems and make it easy for you to turn that dream into a reality!

Building an embroidery business does not have to be so hard!
Don’t try to do it all alone
We Are In This Together!


The feeling of excitement when you open for business and that first customer walks through the door!Successful girl
The wonderful feeling you will have when that first customer walks out with a smile on her face so pleased with what you were able to create for her!
Having The Embroidery Coach there to guide you through each step of the process!

All of this is possible…

When you have The Embroidery Coach there to teach you the fundamentals of embroidery and how to price and market your embroidery with confidence!

Building your own embroidery business can be exciting and overwhelming at the same time!  There is so much to do, so much to learn and so many areas to prepare for before you can even open the doors for business. The right embroidery business training will shorten your learning curve and help avoid that overwhelming feeling to get you up and running quickly!

You need:

  • To know what kind of embroidery backing/stabilizers and toppings to use on all types of fabrics
  • To know how to hoop many different types of items.
  • To know which embroidery needles to use for what fabrics
  • To learn how to fix embroidery mistakes
  • The right Business Forms to use for all areas that are created for the Embroidery Business!
  • A List of Suppliers
  • The Embroidery Coach to be honest with you and help you KEEP IT SIMPLE!
  • And a whole lot more!

“Introducing: How To Start An Embroidery Business!”

How To Start an Embroidery Business

How To Start An Embroidery Business is a  on line video training program to teach you the fundamentals of how to start an embroidery business. You will have all of the basic information that you need to get started in your embroidery business 24 hour a day, 7 days a week!  I include listings of all of the basic equipment, tools, supplies and software that you will need to get started.

Planning your embroidery businessModule 1 – Planning Your Embroidery Business

In this module you will do all of your Preliminary planning for your embroidery business.  I will also show you how to:

  • Go Over 20 Step Process
  • Set Your Goals
  • Research for your Equipment and Software
  • Plan & Organize each area of your business & Configure your Floor Space & Create your Floor Plan

How To Price EmbroideryModule 2 – Pricing Your Embroidery

In this module I will teach you the basics of Pricing. I show you how to:

  • Create an Embroidery Price List
  • Keep Track of & Schedule all of your Production
  • I include formatted forms that you will use to fill in the blanks!  Our videos show you step by step how to fill in all of the right information!
  • Create Your Projections & Cash Flow Statement

Marketing Your Embroidery BusinessModule 3 – Marketing Your Embroidery

In this module I teach you how to:

  • Start Marketing your business on the local level!
  • Select your Market Niche
  • Create your Marketing Materials
  • I include all of the forms that you need to use to create your Marketing Plan!

How to Write Embroidery Business PlanModule 4 -Creating Your Business Plan

In this module I teach you how to Create:

  • Your Working Business Plan
  • 12 Months Marketing Plan
  • Add Your Projections & A Cash Flow Statement
  • Put your information altogether to make it work!

Embroidery Design TechniquesModule 5 – High Quality Design Techniques

In this module I go over the basic design fundamentals of creating your designs.  There is more to it than pushing buttons in your embroidery design software to create a beautiful finished embroidery project!  You need to totally understand the concept of:

  • Embroidery Pull Compensation & Underlay Stitching
  • Other Design Techniques that you need to know to make your designs sew out great!

Yes! I Want To Get Started NOW To Learn How To Start My Own
Embroidery Business!

Bonuses Included!

No 1: Step by Step Planning Guide
No 2:  Complete List of all Tools & Accessories Needed

No 3:  Complete List of all Supplies Needed
No 4:  List of Supplies
No 5: Planning Sheets
No 6: Order Process Manual

No 7: All of the Business Forms you will need to run your Embroidery Business!

Bonus No. 8: 60 Days FREE Access To The Embroidery Training Resource Center Members Area!

TheEmbroideryTrainingResourceCenter Gold Level

Gold Level Embroidery Business Training

You will receive easy to understand instructions that include many application techniques…such as:

Red ArrowHooping Your Embroidery  – You are taught basic hooping and how to properly hoop knit garments, woven garments and even many un-hoopable applications! Basic hooping techniques must be learned before you start using the hooping devices.

Red ArrowEmbroidery Backing & Toppings – You are given very specific guidelines for selecting the right backing / stabilizers to use for each of the different fabrics. There are 3 categories for backings / stabilizers.  It is important to understand all 3 and know how to use each one for the different type of applications and fabrics!

Red ArrowFavorite Embroidery Backing RecipesI even share with you my favorite backing / stabilizer recipes for most fabrics along with the Style Numbers of each one and the source for my backings to make it easy!

Red Arrow Embroidery Hooping Guidelines – Easy to follow guidelines with pictures showing you many garments along with what backing & needles to use for different types of garments avoiding mistakes!

Red ArrowEmbroidery Placement – A Placement Chart for the Left Chest or Right Chest embroidery design applications and Guidelines are given for placement for all of the  most popular applications on garments as well as linens!

Red ArrowEmbroidery Finishing – How to finish a garment to create that quality presentation whether it is a sample or a completed order for a customer!  Finishing a garment properly is huge in how your customer will receive your quality!

“Simple Step By Step Special Design Techniques”

These videos will give you the skills to tackle embroidery jobs that will previously had to turn down.  The skills learned from these videos will greatly increase your monthly revenue!

Embroidery AppliqueEmbroidery Applique – There are several videos that show you step by step how to create one color appliques, 2 color appliques and more.  I created an applique on a jacket back using several colors with a lot of embroidery added.  I also how you a simple way to create the applique made from felt fabrics that are so popular with the school crowd and young adults!  I even show you how to create the zig zag athletic twill look that can be done on uniforms.  I show you how to set up an applique in the software.  This is not done through automatic applique software.  You will learn the basic techniques and then you can move to the automatic applique software if you so choose.  You must learn the basics first!

3 D Embroidery on CapsPuff or 3D Foam Embroidery -Puff embroidery on caps is easy when you have the right instructions. I show you a simple method for applying the puff or foam embroidery on caps. If you want to create a single block letter on a cap, I give you Step by Step instructions showing you how to create the file for your puff embroidery design using your basic stock block embroidery font lettering that you have in your software. For most designs, it is best to have the file digitized by a professional and then you will follow this simple method for applying the foam.

Embroider Small LettersHow To Embroider Small Letters – Small lettering can be an issue for many people especially when they are first starting out with their embroidery business. I show you how to create small lettering that will sew out great on any type of fabric. I even give your the right settings to use for your lettering designs. I use the Pulse software but these same settings will work in any embroidery design software. The names of your tools may not be the same as mine, but your underlay, pullcomp and density settings will be present in your embroidery software.

How To Embroider CapsHow To Embroider Caps – Many people struggle with caps!  This should not be.  Caps can be your biggest money maker!  I show you step by step how to easily hoop and embroider a design on a cap! There are many different types of caps and you must master each one in order to be able to offer your customers a good selection.  This does not mean every cap on the market, I am just talking about the different types of caps.  You want to be able to embroider the cap on the front and sides in one hooping and I show you how to accomplish this.  I have a very simple method for this.

How to Embroider PatchesHow To Embroider Patches – Patches are very easy to make as long as you only have a small quantity. This is a simple way to create company patches if you have a customer that only has a few employees and furnishes their uniforms. I show you how to embroider a name on a patch blank. This series of videos will show you in a step by step method how to prepare your fabric for your patches, how to set them up, how to hoop your fabric, how to finish your patches and I even show you how to sew on a finished patch using your embroidery machine. This is great if you have a customer that only requires small quantity of patches.

 Embroidery UnderlayHow To Use Embroidery Underlay Stitching – It is very important to understand what type of underlay stitching to use when you are creating your embroidery designs whether you are digitizing a design or setting up a design using basic lettering. Underlay is your foundation for your embroidery and it is very important to use the right type of underlay stitching in order to product high quality embroidery. I teach you how to use the different types of underlay stitching in your embroidery designs and lettering.

Embroidery Pull CompensationUnderstanding Embroidery Push & Pull Compensation – Every stitch type and segment of our design needs push or pull compensation added for high quality.  Understanding Push & Pull Compensation is extremely important. I teach you exactly what your setting are that you should apply for your Pull Compensation and show you the difference in your push and pull compensation and I also teach you what settings to use for the different types of fabrics.

How To Create MonogramsHow To Create Monograms – This is a full program teaching you how to create 1, 2, 3 and even 4 letter monograms using your standard embroidery fonts that you will find in your embroidery software and true type fonts.  I show you how to create full sets of monograms ranging from 12 inches down to 1.5 inches.  I also include a beautiful Medieval Font that I created for you.  I offer it in many formats so that it will work in your software.  I also include 2 true type fonts that can upload into your software that make beautiful monograms.

Embroidery Design TemplatesHow To Create Embroidery Design Templates – In this program I teach you how to create basic left chest sized, jacket back sizes and cap design templates.  This will save you a lot of time and once you have your templates created, all you have to do is change the letters, tweak the spacing and your design is ready to sew out.  You can create your basic lettering designs in a very short time when you learn how to create these templates.  I even include a chart with all of  my settings on it.

How to create embroidery designs from shapesHow To Create Embroidery Designs Using Letters & Shapes In Your Embroidery Designs Software -In this program I teach you how to edit fonts and shapes to create embroidery designs and lettering to match your customer’s logo. I show you three different types of designs and teach you, step by step, how I created each one so you will know how to do it. The first design is done with shapes and stock embroidery lettering. The second one is with stock artwork and a true type font. The third is done with a very narrow  true type font that requires a lot of editing techniques.

“Simple Step by Step Instructions For
Embroidery Repairs!”

StitcheraserI give you simple step by step instructions on how to repair those horrible mistakes that we all try so hard to avoid!  Unfortunately, everyone makes a mistakes now and then, but you need to know how to save those expensive garments when mistakes to occur!  Repair almost any mistake instead of starting from scratch! Sometimes you have garments that cannot be replaced! It is very important to have the skills to be able to fix these mistakes just in case you have items that customers have brought in to you and you do not have any way of replacing these items!

Red ArrowRemoving Embroidery – In this video I show you how to easily remove embroidery so that it does not leave holes in the garment. This is done with one of my favorite tools!  It is a tool that every embroiderer needs to have in their repair department.

Red ArrowReplacing Embroidery– After the embroidery is removed, the area must be prepared to receive the new embroidery.  I show you how to line up your new design to entirely cover where the original design was located. If done correctly, you will not see any trace of the old design that was previously embroidered.

Red ArrowGarment fell out of the hoop during embroidery – This is a biggy!  I cannot tell you how important it is for you to know how to take care of this issue. Unfortunately this can happen to the best embroiderer and you must know how to re-hoop the garment and line up the remainder of the design so that you will continue on in the perfect spot to finish the embroidery!

Red ArrowEmbroidery Bobbin Thread showing on top– Some bobbins change tension as they are embroidering close to the end of the bobbin and some of the white bobbin thread will show on top.  I show you how to cover up those ugly white stitches that you obviously do not want to see!

These videos alone are worth hundreds of dollars.  The amount of money saved on one job alone could easily pay for the program!

How Do I Know If This Is Right For Me?

  • If you are new to embroidery but want to get a Quick Start with your Embroidery Business and start making money this is for YOU!
  • If you want to start your own Embroidery Business and DO NOT want to go through a long learning curve,  this is for YOU!
  • If you are struggling trying to get your business started, this is for YOU!
  • If you do not understand the settings that you need for your designs so that you can create high quality embroidery, this is for YOU!

How Do I Know If This Is Not Right For Me?

  • If you are winy, this is not right for you.
  • If you are happy where you are. This is not right for you.
  • If you do not want to take the action needed to improve your designs and build your business, then this is not right for you.

For a one time investment of $397.00 you will have access to all of this information at your fingertips to watch, learn and implement 24 hours a day, 7 days a week!

You also have the option of upgrading to the Gold Membership level or the Gold Plus Membership level after the first 60 days.  As a member of the Embroidery Training Resource Center you can also be included in our members only monthly webinar.

You have all of this information at your fingertips 24 hours a day
7 days a week.

One Time Investment of


“To Start Your Own Embroidery Business Today!”

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Yes, I want to get started TODAY to learn how to start my own Embroidery Business and receive my FREE Bonus of 60 Days into “The Embroidery Training Resource Center-Members Area!”


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