ATTENTION Embroiderers: Embroidery Business Training made easy!

Embroidery Business Training Made Easy

You Might Be Thinking It‚’s Really Hard to Build An Embroidery Business‚
Well, Think Again! If You Can Follow Simple Directions,
You Can Learn Quickly & Easily From An Embroidery Industry Expert!


Here is where most embroiderers live. A Customer comes in with a very difficult item to embroider and you have no idea how you are going to be able to do it! You are working on a very expensive garment and it comes out of the hoop right in the middle of the embroidery process and it is not a garment that you can replace! The fact is you are not alone, I hear it all the time!

Does Any Of This Sound Familiar To YOU?

  • You own an embroidery machine but it is sitting there collecting dust because you are not sure how to even start using it!
  • You have your own Embroidery Business, but want to improve your embroidery skills and the way that your embroidery designs sew out?
  • Employee training and mistakes are costing you time and money!
  • Customers want an embroidery thread color that you do not carry and it will cost you the entire profit from the job just to have the thread shipped in! What do you do?
  • An order comes in with a new type of fabric and you don‚’t know where to begin to find out what type of embroidery backing or stabilizer you should use for this fabric!
  • Your embroidery machine eats up a shirt or worse yet-your 6 head machine just ate up 6 shirts!
  • You see holes in your garments after you finish the embroidery!
  • Your design just does not look the same on the moisture wicking or stretchy fabrics!
  • Your shirt is puckered after you finish the embroidery!

I know how frustrating it is to try and get your embroidery business started when you do not have any help! It took me a long time and lot of mistakes before I finally figured out how to get my business started.


I Know How It Feels To Work So Hard, To Continuously Struggle And Not Have Anyone To Help Me With My Many Issues! I Spent Years Trying To Learn!
Can You Relate To That?


Joyce Jagger profileI am Joyce Jagger, The Embroidery Coach and I am here to help you get your own embroidery business started quickly and make it easier for you so that you can avoid a long learning curve! My passion is to help you improve your embroidery skills so that you can provide higher quality products and increase your embroidery business profits!

As a former owner of a profitable embroidery business, I am now in the business of helping you start your own profitable embroidery business or help you take your current embroidery business to a higher level. I have helped many embroidery business owners turn their unprofitable businesses into a business that they could be very proud of.

I have worked with brand new embroiderers getting them started on the right path from day one and they have created very profitable embroidery businesses! I have spent over a decade helping other embroiderers increase their profits. An embroidery business can be very lucrative when you have the right systems, approach, and tools in place!

Building An Embroidery Business Is Not Easy!

It can be exciting and overwhelming at the same time! There is so much to do, so much to learn and so many areas to prepare for before you can even open the doors for business. The right embroidery business training will shorten your learning curve and you will be up and running quickly!

You need:

  • Great looking embroidery samples to show your prospective customers!
  • To understand what kind of Underlay & Pull Compensation to use to create a high-quality design that will look great on any type of fabric or garment
  • To learn how to save time in setting up your designs in your software. This can be a real time suck if you are not taught the proper way
  • To learn how to set up your small lettering and embroider letters that sew out great on any type of fabric
  • The skill to create beautiful large & small monograms, especially sets of custom monograms that other embroiderers cannot provide.
  • To know what kind of embroidery backing/stabilizers and toppings to use on all types of fabrics.
  • To know which embroidery needles to use for what fabrics
  • To learn how to fix your embroidery mistakes
  • And a whole lot more!

You have your machine, you even know how to use it. You‚’ve started your business‚ but you‚’re having some problems.

Want to know a secret? don’t tell anyone,

I‚’ve had those same problems!

Whew! There‚ I said it.


In My 38 Years In This Industry, I Have Noticed A TON Of Obstacles That Can Absolutely Sink An Embroidery Business Before It Ever Gets Started!
There Are Days When It Seems Like Everything Can And Does Go Wrong!


Now it is your time to start realizing the type of business you have always dreamed of. You have been waiting long enough for the help to get you to that next level. The wait is over!

You may have the equipment. You may have some experience and skill. You may even already have a viable embroidery business. Or‚ you may be a beginner or novice.

No matter who you are or what your situation is, you could benefit greatly from good coaching. The advantage of having a coach is the experience that they can share with you. They can give you the proper guidance and direction as you are building your embroidery business. There is no need to go through years of trial and error!

Sometimes it’s just learning how to avoid errors and sometimes it‚’s learning new skills. It‚’s like having your own “GPS” system!

How Do You Get The Help You Need To Build Your Embroidery Business?

Introducing: Embroidery Business Training Made Easy!


Gold Level Embroidery Business Training

In the Gold level of “The Embroidery Training Resource Center,” you get my very comprehensive online Video-Based Embroidery Training Program. I teach you quick tips and proven Embroidery Techniques to help you get started quickly in your embroidery business. These videos are available to help you with whatever issue you face 24 hours a day, 7 days a week!

Embroidery Business Training

You will receive easy to understand instructions that include many application techniques…such as:

Red ArrowHooping Your Embroidery – You are taught basic hooping and how to properly hoop knit garments, woven garments, and even many un-hoopable applications! Basic hooping techniques must be learned before you start using the hooping devices.

Red ArrowEmbroidery Backing & Toppings – You are given very specific guidelines for selecting the right backing/stabilizers to use for each of the different fabrics. There are 3 categories for backings/stabilizers. It is important to understand all 3 and know how to use each one for the different type of applications and fabrics!

Red ArrowFavorite Embroidery Backing RecipesI even share with you my favorite backing/stabilizer recipes for most fabrics along with the Style Numbers of each one and the source for my backings to make it easy!

Red Arrow Embroidery Hooping Guidelines – Easy to follow guidelines with pictures showing you many garments along with what backing & needles to use for different types of garments avoiding mistakes!

Red ArrowEmbroidery Placement – A Placement Chart for the Left Chest or Right Chest embroidery design applications and Guidelines are given for placement for all of the most popular applications on garments as well as linens!

Red ArrowEmbroidery Finishing – How to finish a garment to create that quality presentation whether it is a sample or a completed order for a customer! Finishing a garment properly is huge in how your customer will receive your quality!

I share my insider secrets from over 30 years of experience that you can’t find in any classroom. What this means to you is less trial and error! I once had a teacher tell me that “Smart people learn from their mistakes, but Smarter people learn from other people’s mistakes!” That is what I want for you! There is no reason for you to go through what I did, you can learn and profit from my mistakes!


“Simple Step By Step Special Design Techniques”

These videos will give you the skills to tackle embroidery jobs that you previously had to turn down. The skills learned from these videos will greatly increase your monthly revenue!

Embroidery AppliqueEmbroidery Applique – Applique is always a huge aspect to any embroidery business! There are several videos that show you step by step how to create one color appliques, 2 color appliques and more. I created an applique on a jacket back using several colors with a lot of embroidery added. I also show you a simple way to create the applique made from felt fabrics that are so popular with the school crowd and young adults! I even show you how to create the zig zag athletic twill look that can be done on uniforms. I show you how to set up an applique in the software.

3 D Embroidery on CapsPuff or 3D Foam Embroidery -Puff embroidery on caps is easy when you have the right instructions. I show you a simple method for applying the puff or foam embroidery on caps. If you want to create a single block letter on a cap, I give you Step by Step instructions showing you how to create the file for your puff embroidery design using your basic stock block embroidery font lettering that you have in your software. For most designs, it is best to have the file digitized by a professional and then you will follow this simple method for applying the foam.

Embroider Small LettersHow To Embroider Small Letters – Small lettering can be an issue for many people especially when they are first starting out with their embroidery business. I show you how to create small lettering that will sew out great on any type of fabric. I even give you the right settings to use for your lettering designs. I use the Pulse software but these same settings will work in any embroidery design software. The names of your tools may not be the same as mine, but your underlay, pull comp and density settings will be present in your embroidery software.

How To Embroider CapsHow To Embroider on Caps – Many people struggle with caps! This should not be. Caps can be your biggest money maker! I show you step by step how to easily hoop and embroider a design on a cap! There are many different types of caps and you must master each one in order to be able to offer your customers a good selection. This does not mean every cap on the market, I am just talking about the different types of caps. You want to be able to embroider the cap on the front and sides in one hooping and I show you how to accomplish this. I have a very simple method for this.

How to Embroider PatchesHow To Embroider Patches – Patches are very easy to make as long as you only have a small quantity. This is a simple way to create company patches if you have a customer that only has a few employees and furnishes their uniforms. I show you how to embroider a name on a patch blank. This series of videos will show you in a step by step method how to prepare your fabric for your patches, how to set them up, how to hoop your fabric, how to finish your patches and I even show you how to sew on a finished patch using your embroidery machine. This is great if you have a customer that only requires a small number of patches.

Embroidery UnderlayHow To Use Embroidery Underlay Stitching – Do you skip adding any underlay stitching because you do not know which one to use? It is very important to understand what type of underlay stitching to use when you are creating your embroidery designs whether you are digitizing a design or setting up a design using basic lettering. Underlay is your foundation for your embroidery and it is very important to use the right type of underlay stitching in order to produce high-quality embroidery. I teach you how to use the different types of underlay stitching in your embroidery designs and lettering.

Embroidery Pull CompensationUnderstanding Embroidery Push & Pull Compensation – Do you ever wonder why your circles end up looking like eggs when you embroider them out? Every stitch type and segment of our design needs push or pull compensation added for high quality. Understanding Push & Pull Compensation is extremely important. I teach you exactly what your settings are that you should apply for your Pull Compensation and show you the difference in your push and pull compensation. I also teach you what settings to use for the different types of fabrics.

How To Create MonogramsHow To Create Monograms –Would you like to know how to create a monogram using your regular embroidery fonts? This is a full program teaching you how to create 1, 2, 3 and even 4 letter monograms using your standard embroidery fonts that you will find in your embroidery software and true type fonts. I show you how to create full sets of monograms ranging from 12 inches down to 1.5 inches. I also include a beautiful Medieval Font that I created for you. I offer it in many formats so that it will work in your software. I also include 2 true type fonts that can upload into your software that makes beautiful monograms.

Embroidery Design TemplatesHow To Create Embroidery Design Templates – Would you like to know an easy and quick way to create your basic embroidery designs? In this program, I teach you how to create basic left chest sized, jacket back sizes and cap design templates. This will save you a lot of time and once you have your templates created, all you have to do is change the letters, tweak the spacing and your design is ready to sew out. You can create your basic lettering designs in a very short time when you learn how to create these templates. I even include a chart with all of my settings on it.

How to create embroidery designs from shapesHow To Create Embroidery Designs Using Letters & Shapes In Your Embroidery Designs Software -In this program, I teach you how to edit fonts and shapes to create embroidery designs and lettering to match your customer‚’s logo. I show you three different types of designs and teach you, step by step, how I created each one so you will know how to do it. The first design is done with shapes and stock embroidery lettering. The second one is with stock artwork and a true type font. The third is done with a very narrow true type font that requires a lot of editing techniques.


“Simple Step by Step Instructions For
Embroidery Repairs!”


StitcheraserI give you simple step by step instructions on how to repair those horrible mistakes that we all try so hard to avoid! Unfortunately, everyone makes mistakes now and then, but you need to know how to save those expensive garments when mistakes to occur! Repair almost any mistake instead of starting from scratch! Sometimes you have garments that cannot be replaced! It is very important to have the skills to be able to fix these mistakes just in case you have items that customers have brought in to you and you do not have any way of replacing these items!

Red ArrowHow To Remove Embroidery Stitching – In this video, I show you how to easily remove embroidery so that it does not leave holes in the garment. This is done with one of my favorite tools! It is a tool that every embroiderer needs to have in their repair department.

Red ArrowReplacing Embroidery– After the embroidery is removed, the area must be prepared to receive the new embroidery. I show you how to line up your new design to entirely cover where the original design was located. If done correctly, you will not see any trace of the old design that was previously embroidered.

Red ArrowThe garment fell out of the hoop – This is a biggy! I cannot tell you how important it is for you to know how to take care of this issue. Unfortunately, this can happen to the best embroiderer and you must know how to rehoop the garment and line up the remainder of the design so that you will continue on in the perfect spot to finish the embroidery!

Red ArrowEmbroidery Bobbin Thread showing on top– Some bobbins change tension as they are embroidering close to the end of the bobbin and some of the white bobbin thread will show on top. I show you how to cover up those ugly white stitches that you obviously do not want to see!

These videos alone are worth hundreds of dollars. The amount of money saved on one garment alone will easily pay for at least one monthly membership!

Patti Leidtke Testimonial

Increase Your Productivity, Decrease Machine Errors,
Increase Your Monthly Income!


With this information, you will be able to greatly reduce the amount of time that it takes to produce each order and give your customers higher quality embroidery.

What this means to your embroidery business!

  • Service more clients or customers!
  • Increase your revenue at the end of the month!

The Embroidery Training Resource Center, Is An Exclusive Community Of Embroiderers Who Are Serious About Up-Leveling The Quality
Of Their Designs And
Making More Money!


New information is added on a regular basis to help you grow your embroidery business! This Is The Only Embroidery Business Training Site That You Will Ever Need!

Susie Bailey Testimonial

How Do I Know If This Is Right For Me?

  • If you are new to embroidery but want to get a Quick Start with your Embroidery Business and move quickly this is for YOU!
  • If you own your own Embroidery Business and want to improve your skills to increase your profits with your embroidery business this is for YOU!
  • If you are struggling to try to get your business to the next level, this is for YOU!
  • If you do not understand the settings that you need for your designs so that you can create high-quality embroidery, this is for YOU!
  • If you are not happy where you are, this is for YOU!
  • If you want to take action to improve your designs and build your business, then this is right for YOU

Inside of the Embroidery Training Resource Center Members Area at the Gold Level, you will find over 250 videos and articles that will teach you all of the basics of embroidery, how to work with many different types of applications as well as many full programs teaching you design basics. You will learn how to:

  • Embroider Small Letters so that it sews out great on all types of fabrics!
  • Understand Embroidery Underlay Stitching!
  • Create the right Embroidery Pull Compensation for the different types of fabrics!
  • Create Embroidery Design Templates to save you a ton of time as you are setting up your basic designs!
  • Create Custom Embroidery Designs using shapes and lettering from your design software.
  • Create Beautiful Large & Small Monograms ‚Äì Sets of Monograms that other embroiderers will envy!
  • Embroidery Editing Techniques to help you tweak your designs so that they will sew out better with higher quality!

The Gold Embroidery Training Membership Level

The monthly investment for the Gold Level of membership in The Embroidery Training Resource Center is only $49.95. You will have access to all of this information as long as you keep your membership active

You have all of this information at your fingertips 24 hours a day
7 days a week.


Gold Level membership into‚ The Embroidery Training Resource Center!

A monthly investment of $49.95

Gold Level membership into‚ The Embroidery Training Resource Center!

30 day guarantee

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If you are looking for more advanced embroidery business building strategies like Planning, Pricing or Marketing, check out our Gold Plus Level!
Click here to find out more about the Gold Plus Level!

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