No matter how much you want it or how long you’ve been working toward it, the next level of financial success will not happen until you understand the power of planning. It doesn’t have to be difficult or take up a lot of time. Keep it Simple! In fact, planning can be fun and very rewarding. Planning is the key to your embroidery business success.
Planning can be done in many ways. There is no one-size-fits-all plan! You always hear, create your goals, and then work backwards to create the plan. This is true, and it works great, but it does not work for everyone.
2025 A year of Changes and Challenges
It is now 2026! We have just started week 1 of 2026. This is a whole brand new year and a time when you can start all over again, no matter what you have done in the past or how your business has been going. You can turn over that new leaf and start fresh! This part is really exciting.
2025 was not an amazing year for me, as it had many challenges. You may have experienced some of the same in your business. Now is the time for you to start fresh and get your 2026 Marketing Plan in Place, but before you can do that, you need to evaluate this past year and go over all of the positives and negatives that happened in your business throughout this past year!
There have been so many changes in my business, and I have felt like there have been some new beginnings from those changes. And I am happy to say that in 2026, I expect to see the fruits of the labor from all of those changes.
I have always done a lot of planning, and I try to work my plans, but sometimes our plans just do not work out the way that we expect, no matter how hard we try!
This was one of those years for me. I had many changes that took place in my business that I had not planned for, some positive, some negative, but there were three major changes that I would like to share with you that drastically affected my Marketing Plan for 2025.
- Rebuilding my membership pages in a new system that took twice as long as I had in my plan.
- I had to change autoresponders, and I lost some of my contacts. I am in the process of rebuilding my list. This also cut into my actual marketing time that I had planned for 2025.
- Most important of all, I decided to hire a coach to help me move a little quicker in my business, and that is a positive move! It helps to keep me accountable and make the right decisions.
My 2025 Marketing Plan Kept Me On Track
This does not mean that my marketing plan was a failure or that it did not work. It did work and kept me on track as much as it could, despite the unexpected changes that did take place. Without the guidance of my plan, I would not have been able to accomplish nearly as much as I did. Planning is key to embroidery success. I have all of my goals and accomplishments set for 2026, and the actions set to follow through with those goals for each month. I do not have the weekly plans set. I will do them towards the end of each month for the following month.
Even though my 2026 plan is basically finished, I expect that I will have to make changes as I go along because when I am creating my plan, I also have to stay flexible to accommodate those unexpected happenings.
Really Excited About 2026!
I am really excited about 2026. My plan is ready, and I know what I am going to be marketing each month. I will continue to do my weekly planning at the end of each month so that I will stay on track. Each Saturday, I sit down and plan out my week thoroughly, and sometimes I have to make adjustments during the week, but it really helps me to stay on track. Planning is the key to your embroidery business success. If you would like some help creating your plan for 2026, send me an email to joyce@theembroiderycoach.com