Blog
Be Creative During Slow Periods In Your Embroidery Business
Be Creative during the slow periods in your embroidery business is a great way to add new materials and do some extra planning that will bring in more sales. These slow periods are good times to develop new sales materials and samples. This is a time to be creative...
Create a Log In Form To Log In Embroidery Orders
To expedite your checking in process, create a Log In Form and check list for your employee to use when they are logging in the orders for your embroidery business. Logging in the orders is very important in order to keep complete control of your production process...
How To Control Production Spoilage In Your Embroidery Business!
I go into many embroidery shops to do on-site training and I am totally amazed at the amount of spoilage that I see in boxes. These boxes of ruined garments are very costly to the business owner. Learning how to control production spoilage in your embroidery business...
How To Save Time Using Computer Keyboard Shortcuts
Using Computer Keyboard Shortcuts is a huge time saver. If you are like me, I spend a lot of time on my computer and every second of my day counts. I am either writing an article, creating a program, writing emails or working on a design for someone and I am very...
3 Tips To Help You Prepare To Make More Money In The Coming Year
We all need to start thinking about how we can prepare to make more money in the coming year! I have been working on my new marketing plan and during this time I have come up with 3 Tips that may help you as you are preparing to...
7 Tips To Help You Embroider Designs On Caps With Ease!
Here are 7 tips that will help you embroider designs on caps with ease and save you a lot of unnecessary frustration. Trying to get high-quality embroidery designs on caps can be a real challenge when you are new to embroidery but with a little practice and...
Building Customer Trust And Loyalty In Your Embroidery Business!
People work with businesses and professionals they trust. Building customer trust and loyalty in your embroidery business is an ongoing process. Here are 9 tips for building customer trust and loyalty with both old and new customers. Keep your agreements with your...
Always Give Your Customer A Embroidery Design Sew Out Sample
Always give your customer a completed embroidery design sew out sample to get their OK and have them sign off on their design. Creating embroidery design sew out samples is a very important step in your embroidery production process. You need to be able to show your...
Control Supplies Inventory Costs In Your Embroidery Business!
Keep A Close Eye On Your Inventory Costs Keeping close track of your inventory and supplies is a must when you are trying to control your supplies inventory costs in your embroidery business. Keeping a minimum on hand of all of your basic embroidery supplies is very...
Howard Potter – A Very Successful Student Of The Embroidery Coach!
I want to congratulate Howard Potter! He is a very successful student of mine! Howard started with me about 12 years ago when he purchased his first embroidery machine. I worked with him when he was working out of his home with a single head Tajima and the Tajima by...
Purchasing Embroidery Design Software!
When you are thinking of purchasing Embroidery Design Software, it is a large investment that you make for your embroidery business. You want to be assured that you are getting the most embroidery software for the least amount of money! There are 3 primary scenarios...
Do You Focus On Creating More Sales With Current Customers?
Did you know you’ll spend five times more money attracting a new customer than you would satisfying an existing one? It’s not rocket science to figure out customer retention is far more cost-effective than customer acquisition. It only makes sense, or should I say...
New Embroidery On A Cap Back!
Here is a link to an article about a new idea for embroidery on a cap back. This is a project that I created for "Wearables Magazine". They requested a new idea and I had been working with one of my private clients, Linda Gadwood from "LogoLinda.com" that had a...
Are You Branding Yourself A Specialist In A Specific Market?
Are you Branding yourself a specialist in a specific market? It is hard for any small embroidery shop to grow or even survive unless you are marketing to a Niche or a Specific Market. Let me ask you some questions that may help you to think about your current...
Offer Exceptional Customer Service In Your Embroidery Business!
Working with customers is different today than it was just a few short years and even months ago and you must offer exceptional customer service in your embroidery business to stay in the game. In today‚’s world, customers expect to have a great customer experience...